comScore Direct

Start-up, Step-up is a comScore program developed to provide additional benefits to the start-up community. We believe that opening up our platform and providing a tiered access and pricing model for companies in this development stage will go a long way towards helping those in our industry fully demonstrate their value to advertisers and investors.

Advantages of the program

• As with Media Metrix tagging, any site can tag for free.
• If a start-up's websites have less than 1 million worldwide monthly unique visitors (as reported in Media Metrix), it gets FREE access to basic reporting metrics via comScore Direct.
• As a start-up's sites grow beyond 1 million worldwide monthly visitors, those who want to maintain access to basic reporting will graduate to a subscription rate of $799 per month.
• Start-ups can also choose not to graduate to this subscription level, in which case they will be able to maintain their tags and still be reported under Media Metrix 360 but will no longer have access to Unified Digital Measurement™ reporting.
• For those start-ups with less than 2 million worldwide monthly unique visitors interested in a full Media Metrix single category subscription, they can do so at a 50% reduced rate.
• This program is currently offered in North America, South America and Europe only.

Canada, Mexico, Central and South America subject to Worldwide Unique Visitor volumes of 100 thousand.

What kind of reporting is included in the Start-up, Step-up Program?

Reporting for Start-up, Step-up eligible participants includes access to monthly reporting on Unique Visitors, Page Views and Duration by entity as reported in Media Metrix.

Where do I go to register?

Click here to register for the Start-up, Step-up Program.

How will I know if I qualify for the Start-up, Step-up Program?

Once you have implemented the tag on your website, comScore Direct will display your progress for qualifying for inclusion in our Unified Digital Measurement™ reporting. After two full months of publicly reported data, we will assess if you have crossed the threshold for upgrade eligibility. Those eligible for upgrading will be sent an email notification and also prompted on the Direct website upon login.

Tagging to become Unified is free

Worldwide Unique Visitor Volume *	Tagging	Unified Digital Measurement Dashboard	Media Metrix Subscription **
< 1 million	FREE	FREE	50% Discount
1 million < 2 million	FREE	$799 / month	50% Discount
> 2 million	FREE	Not eligible	Discount not applicable

* Canada, Mexico, Central and South America subject to Worldwide Unique Visitor volumes of 100 thousand.

** Applies to single category subscription only